Behind NOISE and Beyond the Book
Linnea Gandhi talks with hosts Kurt and Tim about working with Daniel Kahneman, Olivier Sibony and Cass Sunstein on their book, Noise: A Flaw in Human Judgment.
Noise: How to Overcome the High, Hidden Cost of Inconsistent Decision Making
Noise — the chance variability of decisions — is surprisingly costly to companies, which are usually completely unaware of it.
Building Behavioral Science in an Organization
This book provides practical guidance on building a behavioral science function that has a meaningful impact on your organization.
Forecasting in An Uncertain World
Linnea Gandhi speaks with Heather Mueller, Chief Operating Officer of Breakthrough, about the interaction between humans and data, forecasting, and data presentation.
How Behavioral Science Helps Serve Customers
Linnea Gandhi goes through how customer experiences can be shaped and tested using behavioral science for Acuity Insurance.
Understanding Behavioral Science and Its Impact on Decision Making
Linnea Gandhi shares everyday examples of how small decisions can yield out-sized impact, by exploring their patterns using principles of psychology.
8 Things To Do Before You Run A Business Experiment
Business experiments promise the power of the scientific method to reduce uncertainty. But that promise comes at a price that few business leaders are prepared to pay.
Crushing on Statistics
Linnea Gandhi talks with hosts Kurt and Tim about her consulting work, her passion for statistics, grading papers and more.
We all have limited cognitive resources. Some of us also have broken doors.
The more we embrace our own limitations, the more we recognize we’re just as human as the customers and colleagues whose behavior we’re trying to “nudge”.